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    The vitaminwater scam


    I’ve long held that most bottled water is a scam either because it’s simply way overpriced or because it’s falsely and/or misleadingly advertised as being good for you thanks to some added ingredient gimmick its marketers came up with. In fact, I previously wrote Water: A scambuster report, which deals with the issues of cost, the amount of water you need to drink each day, and safety (as in which is safer, tap or bottled water?). So it came as no surprise to me, and with a resounding “here, here” when I learned that the Center for Science in the Public Interest  (CSPI) had sued the Coca-Cola company for “deceptive and unsubstantiated claims” on its vitaminwater line of beverages.  The vitaminwater products are made by a company Coke owns called ...

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